Johannesburg, Lagos
and Nairobi have emerged the most popular
destinations in Africa with over 5 million
expected visitors in 2013, according to MasterCard’s Third Annual Global Destination
Cities Index.
The recently released index ranks Johannesburg
as the highest on the continent both in total number of visits and
international visitors totalling 2,544,013 and generating the sum of $2.7
billion, while Lagos
will have 2,164,897 visitors which will generate about $922 million, the report
showed.
Eleven other African cities were including Cape Town (South Africa), Durban
(South Africa), Nairobi (Kenya), Cairo (Egypt), Casablanca (Morocco), Accra
(Ghana), Beira (Mozambique) , Kampala
(Uganda) , Maputo (Mozambique) , Tunis
(Tunisia) and Dakar (Senegal), were
rated on the Index.
In 2012, the total number of visitors to Nairobi was 1.8 million, with a total spend
of who about $1.5 billion.
The top three cities from which visitors to Johannesburg
originate are London (299,000 people), Frankfurt
(187,000 people), and Dubai
(157,000 people).
Philip Panaino of the Division President of MasterCard South Africa, says
that: “Four of the top five outbound destinations for Johannesburg
travellers are within Africa. Maputo
and Harare top the list; London
comes in third, followed by Lagos and Windhoek.”
Lagos, which
is referred to as an emerging city, has witnessed considerable growth in the
past year following a fall in visits in 2010 and 2011. In 2010 and 2011, Lagos suffered a severe
contraction, with visitor numbers declining by about 20 per cent each year,
before recovering to around 6.9 per cent growth in 2012.
The MasterCard Index of Global Destination Cities is reached using the
criteria of the number of total international visitor arrivals and the
cross-border spending by visitors in the destination cities.
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