
Steers and Debonairs Pizza, two fast food chains, launched in Kenya
sixteen years ago. Azam Samanani – managing director of Hoggers Limited,
the firm that runs the two franchises – told How we made it in
Africa’s Dinfin Mulupi about doing business in
Kenya’s restaurant market. Below are excerpts.
Steers launched in Kenya
sixteen years ago. What was the inspiration then?
Sixteen years ago, the vision was that there was a market here for people
who wanted international quality offerings....